Nike Essential Pink
Foot Locker Campaign, 2022
7 pink Nike products packaged into a uniquely playful campaign for Foot Locker. The collection of products needed to cover toddler, pre-school and grade-school sizing. Kat Yu designed each of the product characters for the iconic Nike
silhouettes, to be brought to life with motion inspired by retro games.
Client — Nike / Foot Locker
Studio — Space Between
Ben Fisher — 3D Modeling / 3D Animation for Space Between
Kat Yu — Art Direction / Character Design / Graphic Design for Space Between
Helena Papageorgiou —
Motion Graphics,
Edit and SFX
Samuel K Sproull — Track