Nike Essential Pink
Foot Locker Campaign, 2022
7 pink Nike products packaged into a uniquely playful campaign for Foot Locker. The collection of products needed to cover toddler, pre-school and grade-school sizing. Kat Yu designed each of the product characters for the iconic Nike silhouettes, to be brought to life with motion inspired by retro games.
Foot Locker Campaign, 2022
7 pink Nike products packaged into a uniquely playful campaign for Foot Locker. The collection of products needed to cover toddler, pre-school and grade-school sizing. Kat Yu designed each of the product characters for the iconic Nike silhouettes, to be brought to life with motion inspired by retro games.
Client: Nike / Foot Locker
Studio: Space Between
3D Modeling / 3D Animation for Space Between
Kat Yu: Art Direction / Character Design / Graphic Design for Space Between
Motion Graphics, Edit and SFX: Helena Papageorgiou
Track: Samuel K Sproull
Studio: Space Between
3D Modeling / 3D Animation for Space Between
Kat Yu: Art Direction / Character Design / Graphic Design for Space Between
Motion Graphics, Edit and SFX: Helena Papageorgiou
Track: Samuel K Sproull