BWF

Nike Tennis AO2025
Experience Design, 2025

A combination of audio, visual and scent were used to create an unforgettable immersive experience. Using technology to bring a part of Victoria to the athletes who visit Melbourne every year to play at the Australian Open but don’t get out into the wilderness. 

Client — Nike Tennis / Nike Vision
Studio — Space Between
Build — Boom Studios

Ben Fisher — Art Direction / CreativeDirection / Motion Graphics / Graphic Design for Space Between
Lachlan Welsh — LiDAR Capture and Processing for Space Between